The Global 30-Under-30 2025

Identifying the next generation of insight leaders.

Now in its fifth year, the 2025 Significant Insights Global 30-Under-30 list is open for nominations!

Help identify the next generation on the verge of making it big in research, data, analytics and insights. Do you know someone who has stepped up to this level and clearly has what it takes to impress our global judging panel? If so, nominate them, or even nominate yourself.

Significant Insights is delighted to announce the addition of four new high profile judges to the global judging committee of 29 senior clients, agency professionals, and now the leaders of four major membership groups within our global sector. Melanie Courtright (CEO of the Insights Association), Jane Frost CBE (CEO of the Market Research Society), Joaquim Bretcha (Director General of ESOMAR) and Ruth Hinton (Chair of AURA Insight and Group Head of Customer Experience & Insight at Vue International) have been added to the high profile judging panel.

Enter Below.

The annual Significant Insights Global 30-Under-30 List aims to recognise the research, data, analytics and insight industry’s exceptional young talent; showcase their achievements and reward their drive, creativity and passion. All of this, making them ‘the ones to watch’ within our global sector.

Insights Association CEO, Melanie Courtright explains, “Championing emerging talent is about empowering the future of Insights & Analytics. Proud to support the next generation as a judge for the Global 30 Under 30 with Significant Insights!”

Market Research Society (MRS) CEO, and Significant Insights Global 30 Under 30 Judge, Jane Frost CBE said “It’s such a privilege to be able to find out about the researchers who are the future of our sector. Shining a light on all this talent is a great way to highlight what a fantastic future we can have with these stars in it. The next task is ensuring they want to build their own futures with us!”

And Chair of AURA, Ruth Hinton concludes: “As a community which supports client side insight teams, AURA is glad to join in to recognise and celebrate up-and-coming people who are delivering impactful insights, in all parts of the market research and insights ecosystem. The quality of the insights that clients can use to drive change, depends on the talent who produce and communicate them – and learning from others’ approaches and stories is at the heart of our AURA community.

The Entry Requirements

We want to find the insight leaders, innovators, creators and thinkers, under 30 years of age, who are making big strides in the world of research, data, analytics and insights. This could be reflected in their day-to-day work for clients and/or stakeholders, or the influence and impact they have made at their organisation, and/or the wider research and insights industry, or through their use of data and insights to help accelerate positive change in the world.

And they/you simply have to be a member of the global research, data, analytics and insights community, and 29 or younger on November 28th, 2025.

Important 2025 Dates

  • Nominations open: 1st May 2025
  • Nominations close: 30th September 2025
  • 2025 30-Under-30 announced: 28th November 2025

Enter your nominations into the Entry Form below. The judges will study your entry in great depth, so really make it count by bringing your nominee’s contributions to life:

[Or click here to access the entry form: https://forms.gle/KYf6sDQqXgb7XqEc8]

The Global Judging Panel

The 29 judges, who span 16 countries, and all passionate about championing and developing junior researchers, will hope to spend the next five months advocating for, and spreading the word to their networks.

Global Senior Director, Consumer & Market Research, Nike, Jordan Brand, Jamie McCracken; “It’s an absolute pleasure and privilege to be involved in the 30-under-30 Awards – seeing the range of curiosity and creativity set to drive progress keeps me hopeful for the future of the industry and the impact of insights!”

Pravin Shekar, founder of ‘The Outlier Marketer School’ and one of this year’s judges, commented: “We can talk about the need to attract younger people into the world of insights. And we can do something about it! Recognition of young movers and shakers will inspire others to explore, experiment and embrace. This 30 under 30 is one such initiative that will spur our quest.”

Seyi Adeoye, President of the Nigerian Marketing Research Association and 30-Under30 judge: “Our industry is experiencing rapid positive changes and opportunities to expand capabilities and impact on stakeholders’ businesses. Super excited to be part of the international judging panel of 30-under-30 initiative that is celebrating our young talents globally.”

Ankesh Agarwal – Majid Al Futtaim (UAE)

Annie Pettit – E2E Research Services (Canada)

Bob Qureshi – i-View (UK)

Cait Wilson – ŌURA (USA)

Crispin Beale – Behaviorally (UK)

Dali Tembo – Culture Foundry (South Africa)

Diego Adolfo Chávez Terrazas – EyeSee Research (Mexico)

Finn Raben – Amplifi (Netherlands)

Grant Barth – Heart Data Inc (Japan)

Harry Unwin – FC Bayern München (Germany)

James Endersby – Opinium (UK)

Jamie McCracken – Nike (USA)

Jane Frost – Market Research Society (MRS) (UK)

Jillian Roche – Isentia (New Zealand)

Jim Whaley – Ovation (USA)

Joaquim Bretcha – ESOMAR (Netherlands)

Lisa Courtade – Organon (USA)

Lisa Wilding-Brown – innovateMR (USA)

Melanie Courtright – Insights Association (USA)

Pallavi Dhall – Quantum Consumer Solutions (India)

Pravin Shekar – Krea eKnowledge (India)

Rachel Hawley – Fieldwork, Inc. (USA)

Ruth Hinton – Vue International & AURA (UK)

Seyi Adeoye – Pierrine Consulting (Nigeria)

Sinead Jefferies – Zappi (UK)

Shaahin Shariat -Blinkist (Germany)

Sue York – The Research Society (Australia)

Wiepke van der Wal (Netherlands)

Zoe Wilson – AustralianSuper (Australia)

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